Giving things away can be an effective tactic to promote your business. It’s something you might choose to do at events, such as trade shows or events you sponsor. It can also be a good idea to include freebies when you deliver orders, or even just to give things out in public to promote your brand. But what if you can’t afford to spend a lot of money on promotional items? Don’t worry if you’re on a budget, because there are plenty of affordable options you can use. You don’t have to spend a lot to have a big impact.
Stickers
Stickers are easy to make, affordable to print, and fun to give away. People like stickers because they can put them on things to mark them as their own. They’re an item people might like if they’re already a fan of your brand. But you can also print designs that don’t necessarily put your brand at the forefront. Instead, you can make die cut stickers using designs that make sense for your brand without them being your name or logo. People of all ages enjoy stickers and when they use them, they’ll see a reminder of your brand regularly.
Toys and Kids’ Items
Appealing to children is a great option if you want to give away promotional items. If you’re at a trade show or another event, having items to give to kids can be a draw. When there are families walking around with children, it encourages them to come over. Items that kids will like can include small toys or coloring pencils. Something like a rubber duck or a small set of pencils branded with your logo can be cheap to make and something kids will love. Balloons are another fun option, especially if you fill them with helium. They’ll advertise your brand as children walk around with them.
Keyrings and Badges
Keyrings and buttons/badges are one of the cheapest promotional items you can make. But you can also easily customize them and get them in a range of sizes. Even in an increasingly keyless society, people still need something for their keys or fobs. This makes keyrings a good choice because a lot of people don’t want to go out of their way to buy keyrings. Buttons can be a fun choice too, and you might use them in a similar way to stickers. Existing customers and potential new ones can both enjoy them.
Pens
We might be more digital than ever, but that can actually make promotional pens an even better choice than before. Just when someone needs a pen most, and doesn’t have one, there’s your pen to rescue them. With people writing with pens less than before, they might not even have any in their home. But your pen might be the one they pick up when they really need to write something down.
Promotional items don’t need to be expensive. If you’re on a budget, you can choose affordable options to boost your brand.